Twitter goes back in time

29 02 2012

Twitter has partnered with a UK company called Datasift to provide access to Twitter data dating back two years (previously companies could only search the past 30 days and regular Joes could only search the past 7 days). Datasift analyzes the data (content and tone of tweets, location, social influence of the user, etc.) and then sells access to their database to companies looking for another angle on market research.

Privacy advocates are concerned that this is yet another example of a company taking advantage of troves personal data – but, to be fair, Twitter has always been a public social network. If you had expectations of privacy when you joined Twitter, then you didn’t do your homework.

Read the synopsis from the BBC.

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